Best Places to Buy Pillows: Top 28 Online Stores for Comfort and Quality

Last Updated on February 2, 2024 by Kimberly Crawford

Finding the best place to buy pillows online is a quest for comfort that can take some time and research. In the modern digital marketplace, the options are vast, offering a wide range of prices, materials, and designs to suit every preference.

Whether you prefer a firm memory foam or a soft-down alternative, the convenience of shopping from the comfort of your home allows you to choose the ideal pillow to enhance your sleep without the need to visit a physical store.

When selecting pillows online, consider the factors that contribute to a good night’s sleep, such as the level of support for your neck and spine, the materials for hypoallergenic properties, and the ease of care and maintenance for your pillow.

Online retailers often provide detailed product descriptions and customer reviews, which can help guide you to make an informed decision. Moreover, understanding the return policies and guarantees that online stores offer can ensure that your purchase is risk-free.

Key Takeaways

• Online shopping offers a variety of pillow types to perfectly match your preference for comfort and support.
• Consider the level of neck support, materials, maintenance, and retailer’s return policy when purchasing pillows online.
• The best online pillow retailers combine quality, affordability, and a user-friendly shopping experience.

Understanding Pillow Types

When selecting your ideal pillow, it’s important to understand the different materials and designs they come in. Each type offers unique benefits depending on your sleep preferences and needs.

Memory Foam Pillows

Memory foam pillows mold to the contours of your head and neck, providing tailored support that can reduce pressure points. They are particularly beneficial if you need a firm yet cushioning feel.

Down Pillows

Down pillows are filled with the soft feathers from the underbelly of geese or ducks. They’re celebrated for their softness and ability to trap heat, making them cozy for a night’s sleep, though they may not offer the same level of support as firmer alternatives.

Down Alternative Pillows

Offering a similar feel to down without the use of animal products, down alternative pillows are usually filled with synthetic fibers. They’re hypoallergenic and easier to care for, while still providing that soft, plush feeling.

Latex Pillows

Latex pillows have a solid composition that resists dust mites and mold. Their responsive nature provides a bouncy feel but still offers considerable support and can maintain a cooler temperature throughout the night.

Body Pillows

Long and supportive, body pillows are a great choice if you require full-body alignment support, such as during pregnancy or if you suffer from joint pain. They are often filled with materials like polyester that provide a balance of comfort and support over the entire length of your body.

Factors to Consider When Buying Pillows Online

When choosing pillows online, it’s critical to focus on your sleep position, the pillow’s firmness, material quality, and its size and shape to ensure comfort and support.

Sleep Position and Support

Your sleep position dictates the type of support you require. If you’re a side sleeper, you’ll need a pillow with added loft to keep your neck aligned with your spine.

Back sleepers benefit from medium support to maintain natural curvature, whereas stomach sleepers should look for a soft, low-loft pillow. The Sleep Foundation highlights the importance of aligning your sleep position with pillow firmness.

Pillow Firmness

The firmness of your pillow is pivotal in determining comfort level. A firm pillow can offer more support, while a soft pillow may be more comfortable if you prefer a plush feel. As you shop, certain online stores provide extensive options to cater to your firmness preference, as described by U.S. News.

Material and Quality

Pillows can be made from various materials, including memory foam, down, and latex, each offering different benefits. Natural materials, like down and latex, are popular for their durability and comfort.

The quality of these materials affects longevity and comfort. Memory foam, for example, is known for its pressure-relief properties. Carefully assess the materials as described in guides like Consumer Reports.

Size and Shape

Pillows come in multiple sizes and shapes, tailored to your needs. Standard, queen, and king sizes are common, but you may also find specialty shapes that provide extra support for particular needs.

Carefully measure your bed and consider how you sleep to find the pillow that perfectly fits your setup.

By considering these key factors, you can better navigate the online marketplace to find a pillow that meets your personal needs for restful sleep.

Top Online Pillow Retailers

When searching for the perfect pillow, you have a multitude of excellent online options each offering a diverse selection of pillows to suit every sleep preference and budget.

1. Amazon: A Leader in Online Pillow Shopping

Amazon, established in 1994, has grown to become a cornerstone in the online shopping world. It offers a vast selection of pillows, making it one of the best places to buy pillows online.

Known For

• Vast selection from various brands and types
• Competitive pricing
• User-friendly shopping experience

Pros and Cons

Store Policies

• Shipping Fees: Often free for Prime members
• Return Policy: Easy returns, typically within 30 days
• Payment Options: Credit/Debit cards, Amazon Pay
• Shipping Times: Ranges from 2-day shipping for Prime members to standard shipping
• Warranty: Varies by product
• Prices: Range from budget to high-end

Why It’s Great

Amazon’s unmatched variety and user-friendly interface make it an excellent choice for all types of pillow shoppers.

Editor’s Choice: Amazon’s Top Pillow Picks

1. Amazon Basics Down-Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Budget Option: Affordable without compromising quality
     • Hypoallergenic down-alternative filling
     • Soft and comfortable, suitable for all sleep positions
   • Tech Specs: Standard size, machine washable
2. Coop Home Goods Premium Adjustable Loft Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best Overall: Customizable fill for personalized comfort
     • Made with eco-friendly materials
     • Comes with a 100-night trial
   • Tech Specs: Queen size, adjustable memory foam fill
3. Tempur-Pedic TEMPUR-Cloud Breeze Dual Cooling Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best for Cooling: Gel layer on both sides for a cool touch
     • Firm support, ideal for back and side sleepers
     • Premium material for durability
   • Tech Specs: Queen size, TEMPUR material, cooling gel layers

2. Avocado: Your Go-To for Eco-Friendly Comfort

Avocado has made a name for itself as a leader in eco-friendly bedding. Their commitment to sustainability and high-quality, organic materials makes them one of the best places to buy pillows online for the environmentally conscious shopper.

Known For

• Eco-friendly and organic materials
• Ethical and sustainable production practices
• High-quality, durable products

Pros and Cons

Store Policies

• Shipping Fees: Free shipping on most items
• Return Policy: 100-night sleep trial, free returns
• Payment Options: Major credit cards, financing available
• Shipping Times: 1-2 weeks on average
• Warranty: 1-year limited warranty
• Prices: Mid to high-range

Why It’s Great

Avocado stands out for its commitment to sustainability without compromising on quality, offering a guilt-free pillow shopping experience.

Editor’s Choice: Avocado’s Top Eco-Friendly Pillows

1. Avocado Green Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best Overall: Perfect blend of eco-consciousness and comfort
     • Made with organic cotton, latex, and kapok fiber
     • Fully adjustable to suit personal preferences
   • Tech Specs: Standard, Queen, and King sizes; adjustable fill
2. Avocado Molded Latex Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best for Neck Support: Ergonomically designed for optimal neck alignment
     • Made with GOLS organic certified latex
     • Resilient and supportive, yet soft
   • Tech Specs: Standard and Queen sizes; medium-firm density
3. Avocado Vegan Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best Vegan Option: Free from animal products and certified vegan
     • Uses organic cotton and kapok fiber filling
     • Hypoallergenic and breathable
   • Tech Specs: Standard, Queen, and King sizes; adjustable fill

3. Bed, Bath & Beyond: A Haven for Home Essentials

Bed, Bath & Beyond, known for its extensive range of home goods, is a popular destination for those looking to purchase pillows online. Offering a wide variety of choices for every sleeping style, it stands as one of the best places to buy pillows online.

Known For

• Wide variety of pillow options
• Regular discounts and coupons
• Quality products from well-known brands

Pros and Cons

Store Policies

• Shipping Fees: Free shipping over a certain amount
• Return Policy: Easy returns within a specified period
• Payment Options: Credit cards, PayPal, store credit
• Shipping Times: Standard shipping times vary
• Warranty: Depends on the manufacturer
• Prices: Ranges from budget to luxury

Why It’s Great

Bed, Bath & Beyond offers a comprehensive selection, making it easy for customers to find exactly what they’re looking for in a pillow.

Editor’s Choice: Top Pillow Picks from Bed, Bath & Beyond

1. Wamsutta® Extra-Firm Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best for Side Sleepers: Extra-firm support ideal for side sleeping
     • Durable cotton cover
     • Hypoallergenic filling
   • Tech Specs: Available in Standard and King sizes; cotton cover
2. Therapedic® Cooling Gel & Memory Foam Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best Cooling Pillow: Gel-infused memory foam for a cool sleep
     • Contours to the head and neck for support
     • Ideal for all sleep positions
   • Tech Specs: Standard size; gel-infused memory foam
3. Ugg® Dawson Stripe Reading Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best for Reading in Bed: Comfortable and supportive design
     • Stylish stripe pattern fits any decor
     • Soft, plush fabric for extra coziness
   • Tech Specs: One size; polyester fabric

4. Bloomingdale’s: Luxury Pillows for the Discerning Shopper

Bloomingdale’s, a name synonymous with luxury, offers a curated collection of high-end pillows. For those seeking premium quality and comfort, Bloomingdale’s is one of the best places to buy pillows online.

Known For

• Luxury and designer brands
• High-quality materials and craftsmanship
• Excellent customer service

Pros and Cons

Store Policies

• Shipping Fees: Varies; free for loyalty members
• Return Policy: Returns accepted within a specific timeframe
• Payment Options: Major credit cards, Bloomingdale’s card
• Shipping Times: Standard to expedited shipping options
• Warranty: Varies by brand
• Prices: Primarily high-end

Why It’s Great

Bloomingdale’s is ideal for those looking for luxury and designer pillows, ensuring both comfort and style.

Editor’s Choice: Bloomingdale’s Exclusive Pillow Selection

1. Ralph Lauren Home Trinity Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best Luxury Pillow: Premium down filling and cotton sateen cover
     • Elegant design from a renowned brand
     • Soft yet supportive for a luxurious sleep
   • Tech Specs: Available in Standard and King sizes; down fill
2. Hotel Collection Gel Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best for Hotel-Like Comfort: Designed to mimic a luxury hotel experience
     • Gel-infused for a plush, cooling feel
     • Hypoallergenic and ideal for various sleep positions
   • Tech Specs: Standard/Queen and King sizes; gel-infused fiberfill
3. TEMPUR-Pedic Cloud Soft & Lofty Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best for Pressure Relief: TEMPUR material adapts to your head shape
     • Soft and lofty, providing gentle support
     • Durable and designed to maintain shape over time
   • Tech Specs: Queen and King sizes; TEMPUR foam

5. Boll & Branch: The Standard in Sustainable Luxury

Boll & Branch is renowned for its commitment to organic and ethically sourced materials, making it a top contender among the best places to buy pillows online for those who value sustainability along with luxury.

Known For

• High-quality, organic materials
• Ethical and sustainable production
• Luxurious feel and durability

Pros and Cons

Store Policies

• Shipping Fees: Free shipping on all orders
• Return Policy: 30-day return policy with free returns
• Payment Options: Credit cards, PayPal
• Shipping Times: 5-7 business days
• Warranty: Limited warranty based on product
• Prices: Premium

Why It’s Great

Boll & Branch stands out for its luxurious quality combined with an unwavering commitment to sustainability, providing a guilt-free luxury shopping experience.

Editor’s Choice: Boll & Branch’s Premium Pillow Selection

1. Boll & Branch Down Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best Luxury Option: Premium ethically sourced down for supreme comfort
     • Three different firmness options to cater to all sleep styles
     • Encased in organic cotton for a soft, breathable feel
   • Tech Specs: Available in Standard and King sizes; down fill
2. Boll & Branch Down Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best Hypoallergenic Option: Down-alternative for those with allergies
     • Provides comfort akin to down without allergens
     • Eco-friendly and cruelty-free
   • Tech Specs: Standard and King sizes; down-alternative fill
3. Boll & Branch Plush Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best for Softness: Extra plush for a cloud-like sleeping experience
     • Ideal for those who prefer a softer, more yielding pillow
     • Organic cotton cover enhances breathability
   • Tech Specs: Available in Standard and King sizes; plush fill

6. Brooklinen: Modern Comfort Meets Quality

Brooklinen, widely popular for its modern approach to bedding, offers a selection of pillows that combine quality, comfort, and style. It’s a go-to destination for the best places to buy pillows online, especially for the contemporary, style-conscious consumer.

Known For

• Stylish and modern designs
• Premium materials and craftsmanship
• Balance of comfort and support

Pros and Cons

Store Policies

• Shipping Fees: Free shipping in the USA
• Return Policy: 365-day return policy
• Payment Options: Major credit cards, PayPal, Google Pay
• Shipping Times: 2-8 business days
• Warranty: 1-year warranty
• Prices: Mid to high-range

Why It’s Great

Brooklinen excels in offering high-quality, stylish pillows that not only provide comfort but also add a touch of modern elegance to any bedroom.

Editor’s Choice: Brooklinen’s Stylish and Comfortable Pillows

1. Brooklinen Mid-Plush Down Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Highlights:
     • Best Overall Comfort: Balanced plushness ideal for most sleepers
     • Filled with high-quality down for a luxurious feel
     • Durable and supportive while maintaining softness
   • Tech Specs: Available in Standard and King sizes; down fill
2. Brooklinen Down Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best Vegan-Friendly Option: 100% hypoallergenic and vegan
     • Mimics the feel of down without animal products
     • Great for those with allergies or ethical concerns
   • Tech Specs: Standard and King sizes; down-alternative fill
3. Brooklinen Firm Down Pillow
   • Rating: ⭐⭐⭐⭐
   • Highlights:
     • Best for Side Sleepers: Extra firmness for optimal neck support
     • High-density down for long-lasting firmness
     • Ideal for those requiring more substantial support
   • Tech Specs: Available in Standard and King sizes; firm down fill

7. Casper: Pioneering Comfort and Innovation

Casper, initially famed for its mattresses, also offers a range of innovative pillows. Its focus on sleep science and quality makes it a notable choice for those seeking comfortable and supportive pillows.

Casper’s Highlights

• Advanced pillow designs
• Emphasis on ergonomic support
• Premium materials

Casper’s Store Policies

Casper’s Top Pillow Choices

1. Casper Original Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Innovative pillow-in-pillow design
     • Breathable cotton cover
     • Ideal balance of softness and support
2. Casper Foam Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Ergonomic foam construction
     • Three zones for tailored comfort
     • Enhanced neck support
3. Casper Down Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Luxurious down fill
     • Ethically sourced materials
     • Dual-layer design for comfort and support

8. Coop Home: Tailoring Your Sleep Experience

Coop Home’s Overview

Coop Home Goods specializes in customizable pillows, offering an individualized sleep experience. Their adjustable designs cater to a wide range of preferences.

Coop Home’s Highlights

• Customizable firmness
• Variety of materials
• Focus on individual preferences

Coop Home’s Store Policies

Coop Home’s Recommended Pillows

1. Coop Home Goods Eden Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Fully adjustable fill
     • Gel-infused memory foam
     • Hypoallergenic and dust mite resistant
2. Coop Home Goods Original Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Value for money
     • Breathable and supportive
     • Eco-friendly materials

9. Costco: Value and Variety in Bulk

Costco is well-known for its bulk purchasing model, offering a variety of pillows at competitive prices. This makes it a popular choice for budget-conscious buyers.

Costco’s Highlights

• Affordable bulk options
• Diverse selection
• Quality products

Costco’s Store Policies

Costco’s Top Pillow Selections

1. Pacific Coast Feather Down Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • High-quality down
     • Comfortable and supportive
     • Hypoallergenic
2. Kirkland Signature Memory Foam Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Memory foam for neck support
     • Ventilation for coolness
     • Long-lasting durability

10. Coyuchi: Organic Luxury for the Conscious Sleeper

Coyuchi’s Overview

Coyuchi brings an eco-conscious approach to bedding, offering a range of organic and sustainably produced pillows. This brand is ideal for those who prioritize environmental responsibility alongside comfort.

Coyuchi’s Highlights

• Organic materials
• Sustainable practices
• Luxurious comfort

Coyuchi’s Store Policies

Coyuchi’s Top Pillow Picks

1. Organic Latex Molded Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Made with organic latex
     • Ergonomic design for neck support
     • Hypoallergenic and breathable
2. Coyuchi Down Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Ethically sourced down
     • Soft, yet supportive
     • Luxurious and comfortable

11. Cozy Earth: Ultimate Comfort with Modern Materials

Cozy Earth stands out for its use of innovative materials to create bedding that’s both comfortable and modern. Their pillows are designed for those seeking a blend of luxury and cutting-edge fabric technology.

Cozy Earth’s Highlights

• Innovative bamboo and silk materials
• Temperature regulating properties
• Modern, luxurious feel

Cozy Earth’s Store Policies

Cozy Earth’s Recommended Pillows

1. Bamboo Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Made from premium bamboo fibers
     • Naturally hypoallergenic and moisture-wicking
     • Adjustable for personalized comfort
2. Silk Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • 100% silk for luxurious comfort
     • Temperature regulating
     • Soft and supportive

12. Home Goods: Diverse Styles at Attractive Prices

Home Goods’ Overview

Home Goods is known for offering a diverse array of bedding products, including pillows, at attractive prices. It’s a great destination for shoppers looking for variety and value.

Home Goods’ Highlights

• Wide range of styles and brands
• Affordable pricing
• Frequent new arrivals

Home Goods’ Store Policies

Home Goods’ Top Pillow Selections

1. Memory Foam Contour Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Ergonomic design for neck support
     • Memory foam for comfort
     • Affordable and durable
2. Decorative Down Throw Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Adds style to any room
     • Comfortable down filling
     • Affordable luxury

13. L.L.Bean: Classic Comfort with a Touch of Tradition

L.L.Bean is renowned for its high-quality, durable products, and this extends to its range of pillows. Known for combining traditional comfort with modern materials, L.L.Bean is a great choice for those who appreciate classic styles and lasting quality.

L.L.Bean’s Highlights

• Durable materials
• Traditional and modern designs
• Focus on customer satisfaction

L.L.Bean’s Store Policies

L.L.Bean’s Top Pillow Picks

1. Down-Filled Soft Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Luxuriously soft down filling
     • Ideal for stomach sleepers
     • Durable and washable cover
2. Therapeutic Memory Foam Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Memory foam for neck and back support
     • Contoured for ergonomic comfort
     • Hypoallergenic and dust mite resistant

14. Lands’ End: Personalized Comfort for Everyone

Lands’ End offers a variety of pillows that cater to different sleeping preferences, ensuring there’s something for everyone. Known for its personalization services, Lands’ End allows customers to find pillows that perfectly suit their needs.

Lands’ End’s Highlights

• Wide range of pillow types
• Customizable options
• Quality materials

Lands’ End’s Store Policies

Lands’ End’s Recommended Pillows

1. Supima Cotton Medium Density Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Medium density perfect for most sleepers
     • Supima cotton for extra softness
     • Hypoallergenic filling
2. Down Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Great alternative to down
     • Soft yet supportive
     • Machine washable for easy care

15. Nest Bedding: Innovating Sleep with Modern Solutions

Nest Bedding is known for its innovative approach to sleep solutions, offering a range of pillows that are both comfortable and supportive. Their focus on using high-quality, sustainable materials makes them a popular choice.

Nest Bedding’s Highlights

• Eco-friendly materials
• Innovative designs
• Customizable options

Nest Bedding’s Store Policies

Nest Bedding’s Top Pillow Selections

1. Easy Breather Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Adjustable fill for personalized comfort
     • Breathable and cooling
     • Eco-friendly foam material
2. Organic Cotton/Plush Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Made with organic cotton
     • Plush feel for extra comfort
     • Sustainable and eco-conscious choice

16. Parachute: Simplistic Elegance Meets Comfort

Parachute is known for its minimalist yet elegant bedding products, including a range of pillows that combine aesthetic appeal with comfort. Perfect for those who appreciate a clean, modern look along with high-quality materials.

Parachute’s Highlights

• Minimalist and modern designs
• Premium natural materials
• Focus on comfort and durability

Parachute’s Store Policies

Parachute’s Top Pillow Picks

1. Down Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Luxurious down filling for ultimate comfort
     • Three density options: soft, medium, and firm
     • Sateen cotton shell for a smooth finish
2. Down Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Hypoallergenic, perfect for allergy sufferers
     • Mimics the feel of down without the use of animal products
     • Soft yet supportive

17. Pottery Barn: Classic Charm with Modern Sensibilities

Pottery Barn offers a diverse selection of pillows, characterized by their classic styling and contemporary materials. Ideal for those seeking a blend of timeless design and modern functionality.

Pottery Barn’s Highlights

• Variety of styles and designs
• Quality materials and craftsmanship
• Classic aesthetics

Pottery Barn’s Store Policies

Pottery Barn’s Recommended Pillows

1. Faux Fur Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Luxurious faux fur for a stylish look
     • Soft and cozy, adding comfort to any room
     • Available in multiple colors and sizes
2. Memory Foam Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Contoured memory foam for neck support
     • Ideal for various sleeping positions
     • Durable and maintains shape over time

18. Purple: Innovation in Comfort Technology

Purple’s Overview

Purple, renowned for its groundbreaking mattress technology, extends its innovation to pillows. Their products are designed for those seeking advanced comfort solutions with a focus on ergonomics.

Purple’s Highlights

• Innovative materials and design
• Emphasis on spinal alignment
• Durable and long-lasting

Purple’s Store Policies

Purple’s Top Pillow Selections

1. Purple Harmony Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Unique Purple Grid Hex technology for breathability
     • Offers excellent neck support and alignment
     • Durable and maintains shape
2. Purple Plush Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Adjustable firmness levels
     • Soft, plush feel while providing support
     • Hypoallergenic and machine washable

19. Quince: Affordable Luxury for Modern Homes

Quince is recognized for offering luxury bedding products at affordable prices. Their pillows are ideal for those who seek premium quality without the high-end price tag, blending comfort with cost-effectiveness.

Quince’s Highlights

• High-quality materials at direct-to-consumer prices
• Simple, elegant designs
• Ethical production practices

Quince’s Store Policies

Quince’s Top Pillow Picks

1. Luxury Down Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Hypoallergenic, perfect for sensitive sleepers
     • Soft yet supportive feel
     • Machine washable for easy care

20. Riley Home: Contemporary Elegance in Bedding

Riley Home offers a curated collection of high-end pillows, known for their contemporary designs and luxurious materials. They are a great choice for those who appreciate modern elegance in their bedding.

Riley Home’s Highlights

• Premium materials
• Modern, stylish designs
• Exceptional craftsmanship

Riley Home’s Store Policies

Riley Home’s Recommended Pillows

1. White Goose Down Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Filled with luxurious white goose down
     • Available in soft, medium, and firm densities
     • Encased in a sateen cotton shell

21. Saatva: Luxury and Comfort in Sleep Solutions

Saatva is known for its luxury sleep products, including a range of pillows that cater to those seeking both comfort and opulence. Their focus on sustainable and high-quality materials makes them stand out.

Saatva’s Highlights

• Sustainable, eco-friendly materials
• Luxurious comfort
• Emphasis on spinal alignment

Saatva’s Store Policies

Saatva’s Top Pillow Selections

1. Saatva Latex Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Made with natural latex and organic cotton
     • Responsive and supportive
     • Hypoallergenic and breathable

22. Target: Versatility and Value for Every Shopper

Target offers a wide range of pillows suitable for various preferences and budgets. Known for its versatility and value, Target is a convenient option for shoppers looking for both quality and affordability.

Target’s Highlights

• Broad selection across styles and price points
• Accessible and convenient shopping
• Frequent discounts and promotions

Target’s Store Policies

Target’s Top Pillow Picks

1. Threshold Down Alternative Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Comfortable and affordable
     • Hypoallergenic down alternative fill
     • Soft and supportive, suitable for most sleep positions

23. The Citizenry: Handcrafted Global Luxury

The Citizenry specializes in handcrafted pillows, offering unique designs from artisans around the world. Their pillows are perfect for those who value craftsmanship and globally inspired décor.

The Citizenry’s Highlights

• Artisan-crafted, unique designs
• Ethically sourced materials
• Limited edition collections

The Citizenry’s Store Policies

The Citizenry’s Top Pillow Picks

1. Palermo Leather Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Crafted from high-quality Argentinian leather
     • Unique, stylish design
     • Adds a luxurious touch to any room

24. The Company Store: Comfort and Quality for Every Home

The Company Store offers a wide variety of pillows, known for their comfort and quality. Ideal for those seeking both traditional and innovative pillow designs.

The Company Store’s Highlights

• High-quality materials
• Wide range of options
• Durable and comfortable

The Company Store’s Store Policies

The Company Store’s Recommended Pillows

1. Down-Free Medium Firm Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Hypoallergenic down alternative
     • Perfect balance of softness and support
     • Ideal for allergy sufferers

25. The Wool Room: Natural Comfort with a Sustainable Focus

The Wool Room is dedicated to creating pillows using natural wool, providing comfort with an eco-friendly approach. Their products are perfect for those who prefer natural materials and sustainable practices.

The Wool Room’s Highlights

• 100% natural wool fill
• Hypoallergenic and dust mite resistant
• Sustainable and eco-friendly

The Wool Room’s Store Policies

The Wool Room’s Top Pillow Selections

1. Deluxe Wool Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Filled with high-quality British wool
     • Regulates temperature naturally
     • Customizable firmness

26. Walmart: Affordable Variety for Everyday Needs

Walmart’s Overview

Walmart offers a vast selection of pillows at affordable prices, catering to a wide range of preferences and budgets. It’s a convenient option for those seeking variety and value.

Walmart’s Highlights

• Extensive selection
• Budget-friendly options
• Easily accessible both online and in-store

Walmart’s Store Policies

Walmart’s Top Pillow Picks

1. Mainstays Firm Support Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Affordable and reliable
     • Firm support ideal for side sleepers
     • Durable and machine washable

27. Wayfair: Endless Choices for Every Style

Wayfair provides an extensive range of pillows online, offering options for every style and preference. Known for its wide selection and competitive pricing, Wayfair is a great destination for pillow shopping.

Wayfair’s Highlights

• Wide range of brands and styles
• Competitive pricing
• Frequent sales and discounts

Wayfair’s Store Policies

Wayfair’s Top Pillow Selections

1. Alwyn Home Adjustable Loft Pillow
   • Rating: ⭐⭐⭐⭐⭐
   • Standout Features:
     • Adjustable loft for customized comfort
     • Hypoallergenic and breathable
     • Suitable for all sleeping positions

28. West Elm: Modern Style Meets Comfort

West Elm is known for its modern and stylish home décor, including a selection of pillows that blend fashion with functionality. Ideal for those who appreciate contemporary designs in their bedding.

West Elm’s Highlights

• Contemporary and chic designs
• High-quality materials
• Focus on aesthetic appeal

West Elm’s Store Policies

West Elm’s Top Pillow Picks

1. Eco-Weave Pillow
   • Rating: ⭐⭐⭐⭐
   • Standout Features:
     • Made with eco-friendly materials
     • Soft and supportive
     • Modern design suitable for any décor

By exploring these top online retailers, you’re sure to find the perfect pillow to match your unique needs, ensuring that you wake up feeling rested and rejuvenated every morning.

Price and Affordability

When searching for pillows online, price and affordability are often at the forefront of your concerns. You’ll find a broad range of prices, catering to both budget-conscious shoppers and those looking for luxury pillows.

For affordable options, consider retailers like Walmart, where you can find a diverse array of pillow types at lower price points. Often, free shipping is part of the deal, enhancing the value of your purchase.

Here’s a quick rundown of what to expect price-wise:

• Budget-Friendly: $10 – $30
• Mid-Range: $30 – $80
• Luxury Pillows: $80 and up

Remember, higher-priced pillows, especially those in the luxury category, may offer additional benefits such as superior materials or a generous return policy. This can be particularly important if you’re investing in a pillow for health reasons or looking for longevity in your purchase.

Discounted and sale prices can narrow the gap between quality and cost. Some online stores run periodic sales, offering discounts of 20% off or more. Keep an eye out for these sales to snag a high-quality pillow that fits into your budget.

It’s worth checking customer reviews and return policies. An affordable pillow loses its value if it doesn’t support your sleep needs; a generous return policy allows you to test without risk. Whether you’re after a standard pillow or a premium option, informed choices ensure you find comfort within your budget.

Health and Comfort Considerations

When selecting pillows, it’s crucial to consider not only how they support your neck and head, but also their impact on overall health and the environment. Here’s a closer look at materials and features that cater to health and comfort.

Organic and Eco-Friendly Options

Opting for pillows made with organic materials can reduce your exposure to pesticides and chemicals commonly used in conventional farming. Materials such as organic cotton offer both comfort and peace of mind.

Eco-friendly pillows often come with certifications like GOTS (Global Organic Textile Standard), ensuring they meet rigorous environmental criteria.

Hypoallergenic

If you’re prone to allergies, hypoallergenic pillows are essential to a good night’s sleep. These pillows resist common allergens such as dust mites and mold, reducing the likelihood of allergic reactions during sleep. Look for options that specifically market themselves as hypoallergenic to ensure better sleep hygiene.

Breathable Fabrics

Good airflow in pillows prevents the build-up of moisture and heat. Pillows with breathable fabrics allow you to sleep cool and comfortably throughout the night. Natural fibers like cotton or bamboo are inherently breathable, contributing to a pillow’s ability to regulate temperature.

Cooling Pillows

For those who tend to overheat or live in warmer climates, pillows that incorporate cooling technology are invaluable. These special pillows either use fabrics that promote air circulation or materials like gel that actively conduct heat away from your body, ensuring a cooler sleep surface.

Design and Aesthetics

When it comes to elevating the look of your space, selecting the right pillows online hinges on design elements that match your style. You want to focus on color and pattern to set the tone, texture and style for a tactile experience, and throw pillows as accent pieces to pull it all together.

Color and Pattern

Color dictates the mood of your room, and finding the perfect palette can be transformative. If you’re in search of vibrant and playful patterns, Jungalow offers a range of nature-inspired designs that can introduce a dynamic visual element to your decor. For a subtler ambiance, monochromatic or muted tones provide a serene and sophisticated look.

Texture and Style

Texture adds depth and interest to any living space. Your pillows should offer a pleasing textural contrast to your furniture—a shaggy, nubby weave might pair well with a smooth leather couch, for example. For modern and minimalist spaces, you might prefer the clean lines and chic simplicity provided by brands like Allform, where design meets elegance.

Throw Pillows and Accent Pieces

Throw pillows serve as the finishing touches, the flourishes that showcase your personality. They can be both stylish and functional, providing comfort as well as aesthetics.

Accent pieces should complement your space and can range from bold, statement items to subtle, textural additions. Consider exploring Etsy’s unique, handcrafted aesthetic pillows for that special, personal touch to your home.

Pillow Care and Maintenance

When it comes to maintaining your pillows, whether they are store-bought or handmade, regular care is essential to ensure they last longer and provide the comfort you need. Here’s what you should keep in mind:

• Fabric Consideration

  • Pay attention to the fabric of your pillow. Delicate materials like silk or satin may require gentler cleaning methods.
  • Use a protective pillowcase to shield against dirt and skin oils which can impact the fabric.

• Cleaning Process

  • Check the pillow’s care label before cleaning. Some pillows are machine washable, while others may only be suitable for spot cleaning.
  • For those you can launder:
    • Wash two pillows at a time to keep your washing machine balanced.
    • Use a gentle detergent and opt for a delicate cycle.
    • Handmade pillows may need special care; if they lack a care label, consider hand washing to preserve intricate detailing.

• Drying Techniques

  • Air dry your pillows when possible, but if you must use a dryer, choose a low heat setting to prevent fabric shrinkage.
  • Add a couple of tennis balls to the dryer to help fluff the pillows as they dry.

• Frequency

  • Aim to wash your pillows every three to six months to keep them fresh and clean.

By following these care instructions, you’ll extend the life of your pillows and enjoy a cleaner, more comfortable rest. Remember, the longevity of your pillow significantly depends on how well you maintain it.

Understanding Return Policies

When you’re buying pillows online, it’s essential to understand the return policy of the retailer. Not all stores have the same rules, so here’s a brief guide to help you navigate returns confidently.

Kohl’s: According to their policy, you can return an unwanted pillow within 180 days. If you don’t have a receipt, you’ll receive a refund minus shipping costs. Kohl’s is known for its flexible return policy.

• Macy’s: With the original packing slip or receipt, and the original payment method, you can return your pillow within 60 days of purchase. Macy’s return policy makes the process straightforward.
• Avocado Green Mattress: For those interested in eco-friendly options, consider pillows from Avocado. They boast a 100-day return policy on their 100% organic latex pillows. Avocado’s commitment to customer satisfaction is clear in their generous policy.

Remember to keep your purchase documentation safe, as you’ll typically need it to process a return. Always check if the store requires the item to be in its original condition. Some retailers may allow returns beyond the given window if the product is defective, so inquire if that might apply to your purchase.

Familiarizing yourself with these policies ensures a hassle-free shopping experience when choosing the perfect pillow online.

Online Shopping Experience

When you’re on the hunt for new pillows, the online shopping experience can vastly differ between retailers. Key elements such as user-friendly websites, comprehensive customer reviews and ratings, and robust customer service can all play a significant role in ensuring you find exactly what you’re looking for with minimal hassle.

User-Friendly Websites

You’ll recognize user-friendly websites by their clean layout and intuitive navigation. Sites like Amazon are known for their vast selection of products paired with an easily searchable interface. Filters often allow you to sort by size, firmness, material, price range, and brand, enabling you to quickly find the most popular and suitable pillows.

Customer Reviews and Ratings

An essential part of online shopping are the customer reviews and ratings. Detailed feedback on pillow purchases can indicate comfort, durability, and satisfaction. Retailers such as Brooklinen and Parachute provide extensive customer testimonials, giving you a clearer picture of what to expect from your potential investment.

Customer Service and Support

Responsive customer service and support is the backbone of a positive online shopping experience. Good customer support includes ample communication channels like email, phone, and live chat. Knowing that a store offers comprehensive customer service, such as a generous return policy as mentioned by sites like Sleep Foundation, adds a layer of confidence to your purchase.

Frequently Asked Questions

When it comes to enhancing your sleep quality and comfort, selecting the right pillow is crucial. In this section, you will find targeted information to guide you in finding the best pillows online, covering aspects like top-rated stores, recommended brands, and factors affecting price and quality.